BTSTPD
Practical articles on websites, local search, automation and cost for Ontario business owners. Written by Bootstrapped Studios.
Where your booking page loses people
Six places to check for booking friction, plus practical ways to assess reminders, cancellation links, deposits and waitlists for your business.
All posts
- Standards
What a trades website actually needs in Southern Ontario
- Local search
Your Google Business Profile and website should work together
- Local search
When your customer asks AI instead of Google
- Standards
AODA and your website: what Ontario businesses actually have to do
- Cost
What to budget for a business website in Canada
- Automation
Nine automations small businesses should steal from big companies
- Cost
The hidden cost of a free website builder
- Automation
After hours is where local businesses lose the week
- Standards
Nine things every London, Ontario business website should do
- Decisions
Does your business actually need an app? An honest answer
- Standards
Why so many Southern Ontario homepages look the same
- Decisions
Template or custom? A straight answer for Southern Ontario business owners
- Conversion
Three questions your first screen should answer
- Conversion
The proof customers actually check before they call
- Local search
How London, Ontario businesses actually get found online
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